Director Product Management Wheeled Goods (m/f/d)

Bayreuth, DE

CYBEX is a company that puts tomorrow’s people at the heart of its brand. Always questioning the status quo and not afraid of challenging the establishment, CYBEX has become not just a leader in child safety but is seen as an innovative lifestyle and fashion brand for parents. We offer car seats, baby carriers, kids furniture and strollers enabling parents to keep their little ones safe in style. After growing rapidly in the last few years, we look for ambitious talent to contribute to CYBEX’s success story.

Your areas of responsibilities:

  • Support in New Product-strategy and -portfolio development for product category in line with company strategic and commercial objectives
  • Lifecycle-, roadmap-planning and prioritization of product portfolio for strollers
  • Monitor commercial success of product portfolio in market and implement interventions
  • Support development of consumer segmentation and identify consumer needs for the product category
  • Monitor, analyze and evaluate market trends, consumer behavior and competitor activities 
  • Act as stroller category owner and coordinate activities between Sales, Marketing, R&D, Quality and Operations and if required further areas of the organization
  • Train & guide Marketing, Sales and Global Training team on the overall product category direction
  • Present product concepts and product stories to internal and external clients
  • Identify and recommend product directions/new opportunities and marketing strategies in order to support sales activation
  • Steer and coordinate Marketing campaigns that  are consistent, effective and appropriate for the defined consumer groups
  • Oversee and steer all activities of the product management department and ensure they are efficiently and effectively executed


Your profile of qualification:

  • Successfully completed degree in industrial/product design or other relevant technical discipline
  • Proven track record of introduction and/or further development of innovative products in the segment of technical durable goods (B2C)
  • Substantial product management background coupled with a strong leadership and management experience
  • Strong commercial acumen 
  • Experience of continuous improvement of internal structures & processes
  • Strong analytical skills
  • Entrepreneurial personality paired with hands-on and pragmatic approach
  • Ability to deal with ambiguity and work in a dynamic, results-oriented environment
  • Fluent written and oral communication in German and English language

CYBEX operates globally and has employees from over 29 nations. If you are keen to leave your footprint in a swiftly growing business that offers plenty of opportunities to grow both on a professional and individual level, you’ve come to the right place. As part of Goodbaby International Holdings Ltd., CYBEX is dedicated to creating an inclusive working environment that encompasses diversity and equal opportunities. In addition to a competitive salary, attractive annual leave, and discounts on our products you’ll have the chance to develop your personal profile in an international environment.