Head of Content Management (m/f/d)

Munich, DE Bayreuth, DE

CYBEX is a company that puts tomorrow’s people at the heart of its brand. Always questioning the status quo and not afraid of challenging the establishment, CYBEX has become not just a leader in child safety but is seen as an innovative lifestyle and fashion brand for parents. We offer car seats, baby carriers, kids furniture and strollers enabling parents to keep their little ones safe in style. After growing rapidly in the last few years, we look for ambitious talent to contribute to CYBEX’s success story.

Your areas of responsibilities:

  • Translate the brand and commercial strategy into a consumer-centric campaign across relevant on-/off-line touchpoints to meet commercial objectives and priorities
  • Take full responsibility for the development and implementation of a 360-degree content strategy (across all channels and markets) to satisfy internal and external consumer needs
  • Drive the Go to Market process within Marketing communications including ideation process and annual content planning
  • Set up and track relevant KPIs and reporting structures to optimize the content strategy based on results and insights
  • Build, mentor and lead a team of talented campaign managers, copywriters and publishing specialists
  • Collaborate closely with all relevant stakeholders, e.g. creative agencies, international marketing and our content creation team


Your profile of qualification:

  • Strong experience with multi-channel campaign, development and execution
  • High understanding of storytelling across all channels and content formats
  • Inspiring leader to lead a growing team
  • Strong communicator with interpersonal skills; communicator confident at all levels both written and verbal with exceptional presentation skills
  • Hands-on mentality and openness for change
  • Detail-oriented, deadline-driven and able to multi-task with solid organizational and time management skills
  • Problem-solving and decision-making ability

CYBEX operates globally and has employees from over 29 nations. If you are keen to leave your footprint in a swiftly growing business that offers plenty of opportunities to grow both on a professional and individual level, you’ve come to the right place. As part of Goodbaby International Holdings Ltd., CYBEX is dedicated to creating an inclusive working environment that encompasses diversity and equal opportunities. In addition to a competitive salary, attractive annual leave, and discounts on our products you’ll have the chance to develop your personal profile in an international environment.