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Manager Fashion Campaigns & Communications (m/f/d)

Bayreuth, DE

CYBEX is a company that puts tomorrow’s people at the heart of its brand. Always questioning the status quo and not afraid of challenging the establishment, CYBEX has become not just a leader in child safety but is seen as an innovative lifestyle and fashion brand for parents. We offer car seats, baby carriers, kids furniture and strollers enabling parents to keep their little ones safe in style. After growing rapidly in the last few years, we look for ambitious talent to contribute to CYBEX’s success story.

Your areas of responsibilities:

  • Plan and manage the campaign specific toolbox for all fashion products in order to guarantee and control global campaign launches (product and category) taking market specific needs into consideration
  • Be an impulse generator, develop target group-oriented cross-channel campaign plans and mechanism from the conception phase to market launch as well as the phase after launch ( incl. necessary budgets)
  • Be the contact person for all relevant units in order to get consumer centric holistic, multichannel campaigns
  • Act as project manager for the complete campaign and communication management and involve all stakeholders at director level
  • Be responsible for the communication of fashion products from their creation to campaign and rollout planning to life cycle management
  • Manage and accompany photo shootings and video productions 
  • The identification and evaluation of online marketing trends through continuous market and competition monitoring
  • Develop the campaign launch and communication calendar in coordination with Collaboration-Partner


Your profile of qualification:

  • Successfully completed your studies with a focus on marketing/communications/fashion
  • Several years of professional experience in a comparable position in the field of fashion, luxury brands, FMCG, or in an agency
  • Extensive experience in leading project teams and strong project management expertise, including the ability to manage complex projects
  • Your creative, strategic thinking, as well as hands-on and start-up mentality, drives you
  • Your high affinity for luxury, lifestyle, fashion, and design distinguishes you
  • Excellent communication skills in English and German

CYBEX operates globally and has employees from over 29 nations. If you are keen to leave your footprint in a swiftly growing business that offers plenty of opportunities to grow both on a professional and individual level, you’ve come to the right place. As part of Goodbaby International Holdings Ltd., CYBEX is dedicated to creating an inclusive working environment that encompasses diversity and equal opportunities. In addition to a competitive salary, attractive annual leave, and discounts on our products you’ll have the chance to develop your personal profile in an international environment.