Specialist Product Marketing Sport (m/f/d)

Bayreuth, DE

CYBEX is a company that puts tomorrow’s people at the heart of its brand. Always questioning the status quo and not afraid of challenging the establishment, CYBEX has become not just a leader in child safety but is seen as an innovative lifestyle and fashion brand for parents. We offer car seats, baby carriers, kids furniture and strollers enabling parents to keep their little ones safe in style. After growing rapidly in the last few years, we look for ambitious talent to contribute to CYBEX’s success story.

Your areas of responsibilities:

  • Driving product specific Go to market strategy framework creation for our Sport Products
  • Providing all consumer relevant product information and -pictures as a basis for marketing collateral creation
  • Close collaboration with the Global Marketing Communication, Global Graphic Design as well as the Product Management department
  • Support digital content creation team by briefing relevant product information/features
  • Support Campaign Management by controlling and managing campaign assets from relevant stakeholder


Your profile of qualification:

  • Successfully completed bachelor or master degree in Business Administration or similar
  • Profound consumer-centric work experience in product or marketing within the Sport, Lifestyle or FMCG industry
  • Proven track record of successful product marketing management campaigns and innovations
  • Good MS Office knowledge (especially ppt), social media channels and nice to have some knowledge in SEM & SMM 
  • Highly structured and analytical with an affinity for Lifestyle and Design
  • Good communication skills in English 

CYBEX operates globally and has employees from over 29 nations. If you are keen to leave your footprint in a swiftly growing business that offers plenty of opportunities to grow both on a professional and individual level, you’ve come to the right place. As part of Goodbaby International Holdings Ltd., CYBEX is dedicated to creating an inclusive working environment that encompasses diversity and equal opportunities. In addition to a competitive salary, attractive annual leave, and discounts on our products you’ll have the chance to develop your personal profile in an international environment.