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PR Manager (m/f/d)

Bayreuth, DE Munich, DE

CYBEX is a company that puts tomorrow’s people at the heart of its brand. Always questioning the status quo and not afraid of challenging the establishment, CYBEX has become not just a leader in child safety but is seen as an innovative lifestyle and fashion brand for parents. We offer car seats, baby carriers, kids furniture and strollers enabling parents to keep their little ones safe in style. After growing rapidly in the last few years, we look for ambitious talent to contribute to CYBEX’s success story.

Your areas of responsibilities:

  • Planning, conception and control of national and international communication measures including strategy, goals, budget and tactics
  • In collaboration with local marketing teams, you are responsible for PR events, interviews and fairs
  • Preparation of press and background material, such as press releases, articles, translations and web content
  • You develop and maintain media relations with relevant publications, print, online and broadcast media
  • Working closely with both the social media team and external agencies is part of your day-to-day business


Your profile of qualification:

  • Successfully completed studies in business administration with a focus on marketing, public relations or comparable
  • At least 3-5 years of relevant experience in PR, external communications or marketing
  • First experience in social media (influencers, bloggers, etc.) is an advantage
  • A structured way of working as well as interest in safety-technical topics 
  • Good language skills, both written and orally, in German and English and willingness to travel to our Headquarter in Bayreuth (2-3 days/week)

CYBEX operates globally and has employees from over 29 nations. If you are keen to leave your footprint in a swiftly growing business that offers plenty of opportunities to grow both on a professional and individual level, you’ve come to the right place. As part of Goodbaby International Holdings Ltd., CYBEX is dedicated to creating an inclusive working environment that encompasses diversity and equal opportunities. In addition to a competitive salary, attractive annual leave, and discounts on our products you’ll have the chance to develop your personal profile in an international environment.