Social Media Manager (m/f/d)

Munich, DE Bayreuth, DE

CYBEX is a company that puts tomorrow’s people at the heart of its brand. Always questioning the status quo and not afraid of challenging the establishment, CYBEX has become not just a leader in child safety but is seen as an innovative lifestyle and fashion brand for parents. We offer car seats, baby carriers, kids furniture and strollers enabling parents to keep their little ones safe in style. After growing rapidly in the last few years, we look for ambitious talent to contribute to CYBEX’s success story.

We are looking for a Social Media Manager who can enhance our brand and build a strong online community through our various social media platforms. The Social Media Manager will be responsible for developing and administering all global social media content that is designed to engage followers and create an interactive relationship between consumers and the company. 


Your areas of responsibilities:

  • Responsible for the organization, strategic development & growth of all global social media channels in line with pre-defined key performance indicators 
  • Monitor the company's social media accounts and offer constructive interaction with users as well as optimize social media channel mix for different regions 
  • Work closely with the Creative, PR and the Product teams to develop social media campaigns that help to achieve our marketing goals
  • Develop social media content with celebrities, designers, influencer and digital content creators across all relevant channels 
  • Develop monthly reports on emerging social media trends that will be submitted to the management and executive teams
  • Analyze the long-term needs of the social media strategy and offer quarterly reports to the management that outline any necessary changes to the digital marketing plans to gain social media profitability 
  • Maintenance and management of the global content calendar for all social media channels 


Your profile of qualification:

  • Successfully graduated from university with a marketing degree or similar 
  • Several years of working experience in social media marketing & channel management in an international environment 
  • Strong affection and passionate user of social media 
  • Experience in writing engaging content for the various social media channels 
  • Ability to think strategically but with a hands-on execution mentality
  • Excellent English and German skills

CYBEX operates globally and has employees from over 29 nations. If you are keen to leave your footprint in a swiftly growing business that offers plenty of opportunities to grow both on a professional and individual level, you’ve come to the right place. As part of Goodbaby International Holdings Ltd., CYBEX is dedicated to creating an inclusive working environment that encompasses diversity and equal opportunities. In addition to a competitive salary, attractive annual leave, and discounts on our products you’ll have the chance to develop your personal profile in an international environment.