Senior Specialist E-Commerce North America

 Your areas of responsibilities:

• Drive new projects and initiatives to support further development and optimization of the CYBEX website; examples include but not limited to- new online features, CRM initiatives, Go to market planning, etc. Develop roadmaps, coordinate with relevant teams, and provide necessary reports and updates.
• Use market research to monitor, analyze and evaluate market trends, consumer behavior and competitor activities to identify new opportunities
•  Utilize data analytics and key performance indicators (KPIs) to make informed decisions, measure the success of initiatives, and identify areas for improvement.
• Collaborate with external vendors and internal content team to drive consistent flow of localized content via website, emails etc.
• Test and implement initiatives in collaboration with the content and development team to showcase featured products and promotions effectively.
• Coordinate with the marketing and merchandising teams to optimize product listings, ensuring accurate product descriptions, images, and pricing.
• Implement mechanisms to gather and integrate customer feedback into the development process, ensuring that the website and initiatives align with customer preferences and expectations.
• Drive membership growth and implement initiatives to improve customer retention and loyalty. Evaluate and recommend CRM initiatives relevant to the US market to improve customer relationship management
• Collaborate with the front-end team to support website enhancements and improvements.

Your profile of qualifications:

• Bachelor’s Degree: Business, Marketing, E-Commerce, or a related field:
• Master’s Degree (optional but advantageous):
• 3-5 years of experience in e-commerce management / business development, digital marketing, or a related field, demonstrating a track record of successful project management and driving strategic initiatives.
• Other certifications (Optional) - Digital Marketing and E-Commerce and Customer Relationship Management (CRM)
• Field sales experience and or product demonstration experience.
• Experience in trainings for Retailers and Customers are preferable.
• Good MS office knowledge.
• Have a valid driver’s license and (ability to rent a car).
• Ability to pack/transport product weighing up to 50 lbs. frequently.
• Desire to see the whole team succeed.
• Strong communication and interpersonal skills for effective collaboration with internal teams, external vendors, and stakeholders.
• Knowledge of e-commerce platforms, website management, and digital marketing strategies.
• A good understanding of the e-commerce industry, market trends, and consumer behavior.
• Strong problem-solving skills and mind-set and strategic thinking to identify opportunities, analyze data, and recommend effective solutions. Experience with Salesforce in the field of Direct-to-Consumer a plus
• Ability to develop clear action plans and drive processes with numerous interdependencies
• Proficient in Microsoft Applications: Excel, PowerPoint, Power BI and Asana or similar project management software a plus
• Strong organizational and planning skills required
• Strong written and verbal communication skills required 
• Results driven and customer focused
• Open to work in an ambitious startup environment (hands-on)