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Senior Manager Marketing France, Belgium & Luxembourg (m/f/d)

Wasquehal, FR

CYBEX is a company that puts tomorrow’s people at the heart of its brand. Always questioning the status quo and not afraid of challenging the establishment, CYBEX has become not just a leader in child safety but is seen as an innovative lifestyle and fashion brand for parents. We offer car seats, baby carriers, kids furniture and strollers enabling parents to keep their little ones safe in style. After growing rapidly in the last few years, we look for ambitious talent to contribute to CYBEX’s success story.

Your areas of responsibilities:

  • Lead & coordinate all regional marketing activities representing Cybex France, Belgium & Luxembourg markets
  • Establish & apply our regional marketing & digital communication strategies 
  • Develop our digital communication plan to increase our online presence
  • Good understanding & analysis of the online market trends & consumers behaviors within the regions to increase our brand awareness and better promote our brand to retailers & independents customers
  • Develop good knowledge of social media trends, digital marketing plans & web traffic data 
  • Adapt international marketing tools and propose local solutions adapted to the regions trends in order to increase our brand image
  • Collaborate with the Director France to define our regional marketing plan
  • Lead Trade Marketing activities for our Key accounts in France, Belgium & Luxembourg
  • Coordinate external relations with PR agencies and participate in international/local fairs & events to set up communication strategies
  • Manage the regional marketing budget

 

Your profile of qualification:

  • Successfully completed a Bachelor/Master degree in Marketing or other business related fields
  • Strong knowledge in overall Marketing Strategies, Digital Marketing, Digital communication & Social Media with Leadership experience 
  • Hands on with a high sense of initiative & assertiveness 
  • Ideally 5 years minimum of experience within this field
  • Native French with fluent English

CYBEX operates globally and has employees from over 29 nations. If you are keen to leave your footprint in a swiftly growing business that offers plenty of opportunities to grow both on a professional and individual level, you’ve come to the right place. As part of Goodbaby International Holdings Ltd., CYBEX is dedicated to creating an inclusive working environment that encompasses diversity and equal opportunities. In addition to a competitive salary, attractive annual leave, and discounts on our products you’ll have the chance to develop your personal profile in an international environment.